“Brave” is the first animation from Pixar where the main character is female and the first scenario based on fantasy and magical world. Film production has an interesting story, which lasted no longer than six years! Merida’s hair – curly and rich, downright wild, needed special software to be created to render movements, three-dimensionality, flexibility, structure, hair shine. But both the producer Katherine Sarafian and director Mark Andrews are very pleased with the result and I confess that the whole team learned a lot and has evolved along with technology screening, making things possible that were not expected when they started.
“Brave” animation from Pixar had its premiere at Film Festival in Los Angeles, where the public and several American journalists could hear the sound mixing technology used for the first time – Dolby Atmos. “Atmos create a sound like the kind by aligning the entire width cinema speakers behind the audience and on the sides and overhead. Can play up to 128 simultaneous audio channels”, notes columnist for The Hollywood Reporter.
“Enters you into that space. Link the sound by that environment… I feel like being in a castle on a narrow alley, in a large hall or in a bedroom”, said Mark Andrews, director of animation. The team was led by sound designer Gary Rydstrom, which won the Oscar seven times for his work. “Gary is one of my heroes, and his style was noticeable throughout the film. I like those sounds that complement and highlight a character. This new technology is a great leap forward, but will be all sorts of comments made. I think that professionals in sound are optimistic that they could learn to work so quickly”, said Erik Aadahl sound editor, also nominated for an Oscar for “Transformers: Dark of the Moon”.
Dolby representatives believe that this technology will be popular and requested and insisted that the equipment can be adapted to the theater. However not all negligible costs for these facilities. An average room size would require an investment of 25,000 to 30,000 dollars to install speakers and equipment needed watching a movie with Dolby Atmos sound. Animation “Brave” premiered in North America on June 22, and dozens of theaters announced they will show the film with all new 3D sound technology.